When I started blogging, I genuinely didn’t know I could make a business out of it. For me, it was a creative outlet. I love to write. I love to be active online. I had too much free time and needed a hobby to fill that space. It didn’t take long to realize that I could actually make money with this whole blogging thing! But I didn’t start earning money right away, or even trying to. I spent nearly a year building a strong foundation for my blog before I turned it into a true side-hustle. It seems like the number of bloggers, especially lifestyle bloggers, multiplies every day. There are tons of people entering this space, so many of whom can’t wait to start making money. The bad news is that monetizing your blog doesn’t happen overnight, and it doesn’t happen without a lot of work. The good news is that it is 100% possible, that it does not have to take you a year! Today I want to share with you all how I turned my hobby blog into a side-hustle.
There are affiliate links in this post. I may make a small commission if you purchase, with no additional cost to you.
I narrowed my target audience.
Despite what you may hear from so many “experts” in the industry, I truly don’t believe you have to narrow down your niche to have a successful blog! I certainly haven’t! What I did instead was narrow down my blog’s target reader. So that way, whenever I sit down to write a new blog post or brainstorm blog post ideas, I know exactly who I’m talking to and what they’re struggling with.
I got organized.
My blog and my full-time job both take up huge chunks of my life, and they’ve both got a lot going on! In order to balance both, it was absolutely essential that I got organized. For me, this means a few different things. First of all, it definitely means keeping a content calendar for my blog and filling it out well in advance. This allows me to plan ahead and avoid that moment where I sit down to write a blog post with the only free hour I have and have no idea what to write about. It also means keeping a super detailed to-do list where I set goals, break each goal down into small, manageable tasks, and set deadlines for all of my tasks.
I learned time management.
Juggling a blog with a full-time job is not an easy task. The list of things I could do to improve or grow my blog is literally endless, so I never feel like I’m done. And unfortunately, since I work a 9-5 job, my blogging hours are slightly limited. Luckily, I learned time management really quickly and have learned to take advantage of small pockets of time, as well as prioritize tasks so I’m making the most of the time I do have!
I learned to automate.
Much like I mentioned above with time management, I can’t do it all. With the amount of social media presence that is necessary to build a successful blog, I would be spending all of my time on social media. And that’s not going to work for me! So instead I use social media schedulers that allow me to automate social media pages and schedule posts ahead of time (usually on the weekends when I have tons of time to devote to blogging!) Right now I use Hootsuite to for Facebook and Twitter, and Board Booster for Pinterest!
Alright friends, I know that might all sound a little overwhelming. And to be honest, that’s just the tip of the iceberg when it comes to turning your blog into a side-hustle. You might be wondering where you should start. Well, you’re in luck! I sat down and put together a FREE 7-day email course with everything you need to know about turning your hobby blog into a true side-hustle! We’ll cover everything from driving traffic with social media, growing your email list and, what you all want to know, monetizing your blog. All you have to do is click here to sign up for the FREE course, and you’ll start getting lessons right away. I can’t wait to have you along for the ride!
Want to turn your hobby blog into a side-hustle? Sign up for the 7-day email course!