I started this blog in September of 2014, and it was like a totally different blog than it is today. I wrote about fashion and the things going on in my life. And by “wrote about fashion”, I mean I threw together a collage of clothes I liked and posted them along with maybe 100-200 words. I didn’t keep a content calendar or prepare anything ahead of time. My blogging process was unorganized and usually involved throwing together a quick post the night before, with zero social media scheduled.
Today, my blogging process looks very different. It looks a lot more organized and a lot more efficient. With how busy I have been in my full-time job and personal life, it has to be as efficient as possible. I have had many readers, especially other bloggers, ask me what my process is and how I juggle it all. Until recently I was posting 4-5 times per week, so it takes a lot of juggling. Since I’ve gotten this question from many of you, I wanted to write a post all about my blogging process!
Because of a full-time job that keeps me busy until about 6 pm every day, evenings and weekends are the time I have to devote to my blog. With a husband and dog to spend time with a family and friends to visit, I certainly don’t want to be spending all of my evenings and weekends blogging, so I do my work in batches.
In a perfect world, I would write all my posts on the weekends so I wouldn’t have to worry about it during the week. But let’s be real, weekends fill up fast! With family to visit and friends to spend time with, it’s rare we have a weekend where we’re just hanging out at home all weekend. Therefore, my evenings become my prime blogging time.
In a typical evening, Dave and I get home from work and get dinner ready. After dinner, it’s time to get to work! We live in a two-bedroom apartment, so no excess room available for an office. We’ve managed to fit two desks into our living room and breakfast nook – one for Dave and one for me. I’m far more focused if I do my blogging at a desk rather than on the couch or in bed, so I prefer to work this way.
The computer I do all of my blogging on is a Lenovo Yoga Pro 2. I purchased it almost a year ago and have loved it since Day 1. I love that it’s small, so easy to carry around with me. And I love that it has a touch-screen and can be used as a tablet. (Does anyone else with a touch-screen computer find themselves trying to scroll with their finger on the screen when they use other computers? I always do that with my work desktop because I’m so used to the touch-screen!)
I work in batches. It’s definitely most efficient for me. I schedule my content calendar ahead of time (see this post to find out why you need a content calendar), so it’s just a matter of getting them written. The first thing I do is write all three posts for the following week. Then I make sure each post has the images it needs (most of my posts get one hero image and one image optimized for Facebook). Once each post is scheduled, the final step is social media. After months of floundering and having zero social media strategy, I realized that needed to change. I put together a pretty thorough social media content calendar for myself that I just keep in a Google Spreadsheet. I schedule each blog post on Twitter, Facebook, Google+ and Pinterest. Then I’ll add other posts I find in my blog feed that I think my readers would like. It ultimately takes me 30-45 minutes to get my social media all scheduled, but the it’s done for the week! Leave me a comment and let me know if you’d like to see a more detailed post about how I schedule my social media and what that content calendar looks like!
While I’m a loyal coffee drinker in the morning, I love to have a cup of tea in the evenings. For me, it has always been one of my favorite ways of unwinding from the long day and settling into relaxation mode. So I love to make myself a cup of tea when I sit down to work on my blog. I don’t want it to be a stressful activity, but a relaxing one that is a reward after a long day of government work. It’s the best way I’ve found the clear my mind before I sit down to write, and has become a regular part of my blogging process.
My favorite brand of tea has always been Lipton. I’ve always loved their selection, but recently they’ve come out with so many more varieties that I have been loving! I love that they have a variety of green, black and herbal teas, so I can mix it up depending on what mood I’m in. Their green teas have such a light and fresh taste, and you can’t go wrong with the aroma either. They’re super refreshing! The black have awesome bold and unique flavors, and definitely a fun twist on your traditional black tea. The herbal teas just scream relaxation to me and are awesome for awakening the senses when I need some creative juices for blogging.
Leave me a comment and tell me about your blogging process!
I was selected for this opportunity as a member of Clever Girls and the content and opinions expressed here are all my own.