Dealing with blogger burnout is a natural part of being a blogger. We’ve all been there. The thought of writing tomorrow’s blog post seems daunting and, to be honest, not at all like something you feel like doing. You’ve hit a total brain block and somehow can’t formulate new post ideas. It’s a familiar feeling for those of us who have been blogging for any extended period of time. I’ve definitely been there, and it sucks. Sure, there are times when it lasts a day or two, and I really just don’t feel like writing. But I’ve also gone through weeks at a time where I’m at total burnout, can’t think of any post ideas, and don’t even want to blog! It’s during those moments that I love my blog less.
Luckily, there are some sure-fire ways to dig your way out of that blogger burnout hole. And what’s even better? I’ve come up with some awesome ways to prevent blogger burnout in the future! They aren’t foolproof and you’ll still experience those daunting moments, but I guarantee you’ll experience blogger burnout less, and to a less extreme level!
How to Recover
1. Take a break. This is probably the most solid piece of advice I can offer for anyone dealing with blogger burnout, especially if you want your blog to be a long-term hobby or career. Just take a step back from what it is that’s stressing you out. When I hit a wall and feel like I’m burning out, I take one day off. I let myself skip the next post I need to write, which gives me a day or two to relax. I also know plenty of bloggers who have taken more extended breaks due to blogger burnout, anything from a week to several months. The latter would be a good route to take if you feel like you need to rethink your blog’s direction.
Why is a break important? I mean, besides just to give yourself a breather? There are a couple reasons. 1. Taking a break prevents even worse burnout down the road. Don’t let that stress and burnout build even greater, or you’ll begin to hate your blog! 2. If you’re burned out and can’t think of quality content, you might end up posting junk. I did this so often in my early months of blogging, and my content wasn’t good at all. Don’t let that be you!
2. Reach out. One of my favorite parts of blogging is the connections I have made. The networking I have done through my blog and through Facebook groups has brought me some truly awesome blogging friends. I know that if I’m feeling uninspired, I can reach out to those girls and recharge, get inspired again, or just vent about how I’m feeling.
3. Get inspired. Maybe the thing you’re lacking right now is inspiration. The best way to fight this is to find a new inspiration! I often do this by scrolling through Pinterest, reading blogs I love, or checking out a new book. Sometimes it comes from taking an even bigger step back and getting out of the house to do a new activity.
How to Prevent
1. Keep an editorial calendar. Guys, this is so important! I can’t imagine the amount of stress I would feel writing my blog posts each day if I didn’t keep an editorial calendar! During the last week of the month, I sit down and try to schedule the entire next month of posts. It doesn’t have to be a fancy plugin or online calendar, and planner will do!
2. Have regular brainstorm sessions. At least once every month, I try to sit down and have at least a half hour of brainstorming time. I make a bunch of columns and at the top of each, write one of my blog categories. I jump from category to category, furiously writing down post ideas and putting them in the appropriate column. If I’m stuck on a column, I might just type the name of the category into Pinterest and see what’s popular right now. Because of this technique, I always have a running list of 50-100 post ideas!
3. Seek community. This has completely revolutionized my blogging experience. I’m a member of many Facebook groups for bloggers and aspiring business owners. I’m also the admin of one called Blog Passion Project. These communities are amazing sources of inspiration, advice, and camaraderie.
4. Learn to say no. You don’t have to jump on every sponsored post, Instagram giveaway, and opportunity brought to you. If you aren’t excited about it and don’t think you’ll have the time or sanity for it, just say no. I promise people won’t (or at least shouldn’t) take it personally!
5. Schedule social media. If I didn’t schedule my social media ahead of time, I would literally have to sit on twitter, Facebook, and Pinterest all day. And I’m pretty sure I’m not the only one who thinks that sounds absurd. Scheduling tools like Hootsuite and Buffer can be real life-savers in this area.
6. Avoid comparison. One of the most disheartening things a blogger can do is compare themselves to other bloggers. Yes, comparison can sometimes be inspiring or motivational. But more often than not, it’s just going to make you feel shitty about yourself and your own progress. It sucks to look at a blogger that has hundreds of thousands of page views and makes a ton of money, even if they’ve been blogging for years and years. But it sucks even more to see a blogger who is in that situation but has been blogging less time than me. Because of that, I find it best to just avoid comparison whenever I can.
So, there you have it. I definitely can’t promise you’ll never hit blogger burnout again. But I can promise that these tools will help limit it if you’re actually using them!