You have noticed via social media that I relaunched my Etsy shop this week. Perhaps you didn’t, or maybe you hadn’t noticed that I had put the shop on vacation mode in the first place. It was a decision I put off for a long time that, when I finally did it, seemed glaringly obvious and caused me to wonder why I hadn’t done it far sooner. Before I go into why I decided to relaunch, I’ll go into a little background of my Etsy shop overall.
In May of 2015, my husband Dave and I got married. Nearly a year before that, I started browsing online for all the stationery we would need for our wedding (Save the Date cards, invitations, programs, etc). While I loved many of the designs I was seeing, one overarching thought kept popping into my head. “I could make this myself.” Luckily, I had been forced to learn some design skills through blogging and felt confident that I could design something myself that we would both love. So that’s what I did. I was able to save myself some money while expanding my design skills even more in the process.
Once the wedding came and went and things began to settle down for us, I began to think more and more about taking my new hobby to a new level and starting my own online shop, where I could sell greeting cards and wedding stationery, something I had become passionate about over the past year. I spent months working on possible designs, told my family and friends (and blog readers) what I was planning to do, but that was about it. I never took the plunge.
Then in July of 2015, I lost my job. I was crushed and knew from the get-go that I need to find another job. I’m passionate about the idea of someday working on my blog full-time, but am nowhere near there. So I began spending loads of time job hunting. But the perk of being unemployed was that I also had more time to devote to my blog. And that’s when I decided that it would be the perfect time to launch my Etsy shop. I could no longer claim I was too busy since I now had quite a bit of free time. So I got to work and within a week of losing my job, the shop was up and running.
Fast-forward a few months to when I posted this blog post. As passionate about wedding planning as I had once been, my heart just wasn’t in it anymore. I didn’t love the wedding planning blog posts I was writing any longer and wanted my blog to move on with me. Shortly later, after acknowledging that my lost passion for wedding planning meant I was no longer passionate about designing wedding stationery, I put the Etsy shop on vacation mode.
For awhile I just let it sit. A light bulb hadn’t gone off in my mind, and I hadn’t sat down to brainstorm new product ideas. I briefly considered a print shop for cute decor prints. But then I got honest with myself a took a look around my apartment. There is not a single decor print anywhere in my home. There are a few art prints Dave and I got as gifts, a clock, and paints we did at a Paint Nite once upon a time. That’s it. So why would I sell a product I would never purchase myself.
That’s when it really occurred to me 1. that I needed to be creating products that I could be passionate about and 2. what those passions were. What do I get excited about? I get excited about organizing and list-making. I get excited about finding new productivity tools. I can’t tell you how often I seek out new organization printables online. And suddenly I knew that’s what I needed to be creating. I needed to be creating products that I would get excited about and products that I would go online to look for!
So I did just that. And earlier this week, I relaunched Very Erin Design.
So what kind of products can you expect to find in Very Erin Design. I launched with just a few notepads and coffee mugs but plan to add new products regularly. I’m going to be selling products that help individuals increase productivity and organize their home, life, business or blog. Products will include notepads, planners, printables, and coffee mugs. My products are designed to help you get organized and simplify your daily life so you can focus on the more important things.
So, there you have it. That’s why I decided to relaunch my Etsy shop this week. I couldn’t be more excited about this new step, and I certainly hope you’ll follow along with me!
If you’d like to get updates when I add new products and collections to the shop and get a discount code for your first product purchase, you can sign up for the Very Erin Design email list below!
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